In our previous blogposts, help files and other relevant documents, we have spoken sufficiently on the benefits of email marketing; the benefits that BitFaster offers in terms of its user-friendly features, have also been dealt with. In this post, we seek to present briefly, the procedure to configure a local email server on your BitFaster software. This feature is of significant importance as it lets you send mails without a web browser.
As most of you would be knowing, email works on the Simple Mail Transfer Protocol (SMTP). The sequence of steps would be :
Gaining access to the local server requires you to create a login account in it. Once you do so, you would be able to route your mails through it. However, the scenario here is slightly different; you already have access to your local server but need to tell BitFaster about it. In other words, you need to provide access to the local mail server of your organization to BitFaster so as to be able to create and run email campaigns or other general mails.